belonging to soil
autumn 2023 - spring 2024
My job as a student research assistant provided me the opportunity to create a brand identity for the design exhibition, Belonging to Soil: Soil Story Generator. This provided me hands-on, real-world experience as I built a color palette, typeface combination, and logos for this exhibition.
branding colors
typography
logo variations
sketches & inspiration
cursors for website
These are different cursor states for the Belonging to Soil website that is currently being built.
symbol system
wayfinding & station signage
social media marketing
sticker pack
nametags
